Hi there, I’m Jennifer. I am a marketing executive who started WETSU Life while between gigs. I’ve always toyed with different social media ideas, dipped my toe into Instagram…but was always paralyzed by thoughts that went something like this: “no one cares what I think”; “that person’s remodel is so much better”; “this isn’t that cute”, etc., etc. You get the idea – and you’ve probably had those thoughts too.
Well, there’s no time like the present. I’m going to give this a try and see if anyone cares, or maybe, can relate. If not, it’s all good.
Welcome to WETSU Life!
What is WETSU Life?
Excellent Question! First a story. My Dad was a prosecuting attorney in Detroit and was a pilot in the Air Force reserves. He and his Air Force buddies had a saying “WETSU” –which was an acronym for We Eat This Shit Up. Ever since I was a young girl the good times were punctuated with the exclamation “WETSU! WETSU!” Which translated to “isn’t this great!? Aren’t we enjoying this moment!? Look how great life is!” Or, “Are you WETSU-ing?” when we could see someone was enjoying the moment.
I grew up in Michigan and we’d rent a cottage “up North” every summer. My Mom, sister, brother and I would be at the cottage when my Dad had “summer camp” – where he’d go to the Air Force base and fly during the day, then come meet us at night. This is where I first became consciously aware of WETSU and these were some of the greatest times EVER.
Then when my parents retired in 1996, they sold our house and moved “Up North” permanently, buying a house on a neighboring lake from the cottage we rented…a much better lake. It was a true fixer-upper, but it had 200 feet of frontage on one of the best lakes in northern Michigan. And did we WETSU!!!
My Dad could be heard cutting the grass and exclaiming “WETSU! WETSU!” Or, driving the pontoon boat “WETSU! WETSU!” I would be floating on the lake and hear him from the shore, “Are you WETSU-ing!?!” Yes, I am.
Even the challenging times were reframed to a slightly sarcastic, “Are we WETSU-ing yet?!?” No, not yet –but we will. You know we will!
So, I call this space WETSU Life – and my intent is that it’s about a lot of things:
· It’s about those seemingly insignificant, but oh-so-special moments;
· It’s about our favorite places: home, cottage, lake, vacations, travel;
· It’s about creating a beautiful space with the things and the people you love;
· It’s about accepting and being true to yourself – and always striving to be better;
· It’s about family, career, and the lessons we learn along the way;
· It’s about getting older, gracefully – with plenty of assistance and inve$tment;
· It’s about fashion and everyday style;
· It’s positive, optimistic, and, mostly happy.
Okay, life is not all butterflies and rainbows. Shit happens – and life is complicated. But my core beliefs are that everything happens for a reason and, in all likelihood, it’s going to be okay. Not that I don’t worry and “over-function” …I do. And we’ll cover that too.
WETSU spirit has seeped into every aspect of my life. It’s a promise. It’s potential. It’s a declaration. It’s living in the present and savoring the moment. It’s an inside joke that I want to share with the world.
So, I’m going to give this a go –and I’d love for you to join me. Let’s see where it takes us.
WETSU! WETSU!
XO JT
